Last Friday, I was in Congress the Quebec Association of Teacher (s) of primary school. A kiosk on the school nutrition? What's more relevant, since children will eat three quarters of their time!?!
Stupefaction, when I saw the booth "Construction Trades" (uh, recruitment starts early?), that some insurance companies (!)... But it was not a surprise to meet with several business owners in making educational games, publishers of school books, etc.. Of course, like all shows, we try to attract customers to our booth. Games, animations (and chocolate tasting ... No report?) Attempt to seduce passersby.
An apple seemed to attract many, since the company kiosk Clicmots.com achanlandé seemed well.
When I saw that the famous apple was actually wrapped in a "Saran-Wrap " I can not help to know why. No, but a little respect for the environment?
I do not describe myself as an activist "green-green" (I am not yet converted to composting, but it will come), but when I see things so absurd, it's stronger than me. So why, against the heart, that I encouraged the "movement-apple-polished-wrapped-in-a-plastic" in taking a lead for the home.
And what do I see? The company logo "burned" in the flesh of the apple. Yes yes ! They spent part of their budget on advertising to pierce the skin of an apple to write a word, but especially the coating of lemon juice from concentrate, sodium benzoate, sodium metabisulfite and oil synthetic lemon. Is that the logo would turn brown over time, no preservatives ...
I must admit it was the first time I read the ingredients of an apple . I still can not! All for publicity that will end up being bitten, swallowed, digested and pureed.
Next time, give apples fresh and a business card. I think it's more profitable.
No hard feelings:) But I do not eat that apple ...
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